May 2004


In the mall’s parking lot, I passed by two cars with the following bumper stickers:

On the big, old Mercury: “Happiness is…being Irish”

On the shiny new Honda Element: “Beatings will continue…until morale improves”


Posted under Navel-Gazing

Chips Ahoy! Cookie is on a brightly-lit stage, with a microphone. A group of monkeys fall from above and line on each side of the grinning cookie. The cookie sings:

Chips Ahoy! Cookie: “I’m a monkey Chips Ahoy!”

Another Chips Ahoy! Cookie, with a director’s cap and megaphone, yells:

2nd CA! Cookie: “Cut! Cut! Not “monkey”…”chunky”!

The first CA! cookie pauses for a moment, grins sheepishly, then continues:

“I’m a CHUNKY Chips Ahoy!”

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This ad is low in relevance but high in creativity. And I can’t seem to get the song out of my mind.

I love Chips Ahoy!. :-)


Posted under Navel-Gazing

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